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Visual merchandising Design  : Duft & Doft  

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VMD  -  Summer season

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VMD  -  Winter season

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DUFT & DOFT is a cosmetic brand that pursues more fragrant and more beautiful values and is a life-curation brand that researches good products with safe ingredients. The biggest identity of the brand is the dot pattern printed on every product. The trend was analyzed for the DUFT & DOFT space VMD, and the colors and atmosphere were designed for each season of summer and winter. During the summer season, it was designed with vivid neon colors, mixed printing, and a bouncy style. During the winter season, it was designed with a calm and warm feeling and an image of a snowy winter tree. All the designs were carried out alone and all were made with Photoshop.

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